| November 19, 2019

Now available for viewing and downloading, the NextGuest Q4 2019 white paper edition: The Hotel Digital Marketer’s Whitepaper, covers current trends and industry insights that hoteliers should pay attention to in order to have a strong digital presence. The white paper takes an in-depth look at strategies that will help reach different audiences.

Read the NextGuest Q4 2019 white paper to learn more about:

  • What is the trend: The only way to stay ahead of the competition is to keep abreast of the latest digital developments. This month, we’re taking a look at new living expense legislation, Google’s push into vacation rentals, social media advertising, and more.
  • From the Design Studio: Take inspiration from some of our most creative clients who use their websites to deliver compelling property insight while driving direct bookings. Learn more about the recent website launches of The Crawford Hotel, SANGHA Retreat and InterContinental Maldives.
  • Measures that matter: The key to success is knowing what is considered not only good, but also excellent. We’re looking at some trending initiatives like increasing search engine searches for accommodation, email marketing, and using mobile devices to find, plan and book entire vacations.
  • A look outside the industry: Find inspiration in initiatives outside the hospitality industry. We take a closer look at Reese’s interactive social media campaign and how Chipotle invested in his new loyalty program.

Plus, other valuable insider information, including a recap of last quarter, creative concepts from the NextGuest Idea Store, and more.

Click here to fill out the form to view or download the white paper.